March 2, 2024

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Consumer Product Development

Our mission is consumer product development for the sole purpose of providing products that meet or exceed your expectations. We got started in this business out of frustration with products that did not always cut the mustard. There is no “one size fits all” solution so we need to ensure our products stand above the crowd during delivery and use. Product development can often be as simple as taking an existing product, modifying it slightly and selling it into your existing market. This adds value for customers, who may well buy your new product, even though they have existing products. Our initial product was a grill cleaning brush.

Product Example

Wire brushes have been around for years but the cheaply made brushes give them all a bad name. Our brush excels because bristles do not break and end up in your food. The extra-long handle reduces the risk of being burned when cleaning a hot grill. Developing products for your business, whether it’s a new or making improvements on an existing product, takes time and research. Knowing what resources you need to set aside and the time it’s going to take will help you plan and prepare. Careful preparation for the design phase, production period and launch event must be taken.

Research was done by buying, using, and promptly disposing of the many store-bought brushes available on the open market. It was not the plan but frustration with brushes including breakage, clogging, and wire breaking off. After making the first prototype, it was determined this was the solution to a problem experienced by many. We take a similar approach to all our products. Our food products are made additive and preservative free. This is important to people with and without food allergies. Labels on food products in stores proudly display the ingredients, including additives, preservatives, and flavor enhancers. We use none of these and friends and family members always ask us why our food tastes different. This is the validation we seek, satisfaction from those who show us our consumer product development is working.

“res ibi captivitatis”

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